Sports In Depth: Topics A to Z Sports What is your favorite sport to watch? "Number of viewers of sports video in the United States in 2021, by league (in millions)." Then you can access your favorite statistics via the star in the header. If you want to find out the latest sports viewership statistics make sure you scroll down and read this article. For those wanting an in-depth analysis of how the sports broadcasters make their money, and the likely future of the industry. A record for an ICC event. 2010, 2014 FIFA World Cup (3.2 billion) 7. The FIFA World Cup is one of the most popular sports events in the world, especially in the UK. However, popularity for the latter has soared in recent years. Sports TV ratings data. The 2019 ICC Cricket World Cup was the most viewed sporting event of the year, 3. Financial growth, media rights, shifting audience demographics, watching from home vs game attendance, and ticket prices are the key industry trends impacting sports viewership. The BBCs coverage of the match peaked at 25 million viewers during penalties, whereas ITV recorded 6 million peak viewers. Platforms such as Twitter and Instagram usually see significant amounts of discussion following big games, and the social media accounts of many teams have begun interacting with fans in unique ways to engage them further. Can be shared by unlimited users within one corporate location e.g. 5. More than 458 million viewers watched eSports in 2019. 12% of the 18 to 34 and the 45-64 age bracket each, 15% of 35 to 44-year-olds and 8% of 65+. Live Sunday night Major League Baseball on ESPN saw an increase in average viewership numbers by 33% in the first two weeks of the 2021 season, going up to 1.58 million viewers from the 1.19 million recorded during the full 2020 season. This viewership data highlights how much has changed since Twitter first streamed 10 TNF games during the 2016-17 NFL season alongside the traditional broadcasts, and homes that get their TV content through an internet connection are ready. Ratings for the US Open and Kentucky Derby also declined, with the latter seeing the lowest TV audience in history at just 8.3 million viewers. The key technology trends impacting sports viewership are rise of streaming, social media, in-game technology, and virtual reality. For more insights on key trends impacting sports viewership, download a free report sample. Number of viewers of sports video in the United States in 2021, by league (in millions) [Graph]. However, viewership on half of the local Regional Sports Networks is up. According to Statista, 20% of British fans spend less than one hour a week watching football matches live on TV. To use individual functions (e.g., mark statistics as favourites, set This includes $100 billion in the NFL by outlets like Amazon and CBS, 24 billion in the NBA by outlets ESPN and Turner, and 8.2 billion in stock car racing by outlets like Fox and NBC. [Online]. After returning with its midseason premiere last week, the first-year comedy series reached 4.82 million viewers . A look at the potential future of sports viewership, and the direction that the sports media rights market is trending towards. Some additional basketball datasets include data on previous . As a result, in 2020, almost 5 (4.8) million people tuned in to watch the annual Virtual Grand National horse race. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. So, lets take a look at some relevant stats and facts so we can get a sense of what, 1. The event, in total, had 55 million viewers with an average of over 8.4 million who watched all three days, providing the best, Last years ICC Cricket World Cup was not only the most-watched cricket world cup in history, but it was also the. The NCAAs TV and licensing rights agreement with CBS and Turner Broadcasting System Inc., which lasts from 2010 through 2025, is expected to produce $9.6 billion in revenue over the next 10 years, according to this statistic. This year's U.S. viewership of the World Cup illustrates that the allure of live sports is strong enough . We'll assume you're ok with this, but you can opt-out if you wish. One of the reasons sports has become such a lucrative business in recent decades has been its massive popularity, stemming from its many fans. Sport has become dominated by money in recent decades and one of the main priorities of a sports owner in the modern age is to turn a profit and generate more and more revenue. Your daily news has saved me a lot of time and keeps me up-to-date with what is happening in the market, I like that you almost always have a link to the source origin. Currency Conversion is for Indicative purpose only. 22 live channels. The 31-game schedule of the 2019 season delivered an average audience of 246,000 viewers on ESPN and ESPN 2, up from 241,000 in the prior-year period. A survey conducted by PwC found that most of the people kept their traditional subscriptions purely to watch live sporting events, and they would have canceled had these not been available. As a surprise to no one, football is the king of the most popular sports in America by TV ratings. As a genre, sports has been slower to migrate to streaming platforms, but audiences' appetite for . data than referenced in the text. Browse webinars and in-person learning sessions to fit your interests. It is believed that many sports fans also do not necessarily grow up as a fan of specific teams or clubs and instead are more inclined to follow specific athletes. The biggest audience of the season came from the Seattle Sounders 2-1 win over Atlanta United 462,000 viewers tuned in for the action. For years, sporting events were exclusively tied to cable subscriptions, and OTT (over-the-top) platforms werent even a part of the conversation. Many experts believe that the dip in viewership is largely due to several big stars not playing because of injuries. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this. Last year, for example, persons 25-54 in BBO homes made . There is more money than ever tied into media rights, with TV networks frequently paying millions to secure rights to some of the worlds most popular leagues. Currency Conversion is for Indicative purpose only. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. Streaming Video Trends: Why and How Consumers Watch. Can be shared by unlimited users within one corporate location e.g. Pages: 25 1. One of the reasons sports has become such a lucrative business in recent decades has been its massive popularity, stemming from its numerous fans. Stats on. Broadcast in 212 territories to 643 million homes and with a potential TV audience of 4.7 billion people the English Premier League is one of the most popular, The League of Legends World Championship in 2019 had a. and enthusiasts can be found in the Asia-Pacific region. NFL viewership has been low, dating all the way back to the 2016 season. Create a culture that ensures employees are involved, enthusiastic and highly productive in their work and workplace. Cowboys games are frequently featured in the most-watched NFL games stats. In Germany, athletics also reign supreme, with 45% of Olympic fans following the sport. These factors include: CBS Sports released its official viewership for the 2019 Masters and revealed that Tiger Woods comeback victory had earned the highest sports TV ratings for a morning golf broadcast in 34 years. Chart. Results are specific to the Fluent audience and not reflective of the general U.S. population. Copyright 2023 Gallup, Inc. All rights reserved. That, coupled with the retirement of popular quarterback Peyton Manning were to blame for the declining football viewership statistics. Ensuring that sports are where fans are. In, Activate. The major league soccer (MLS) has seen a 27% surge in interest since 2012, according to Nielsen Sports. The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. Activate. Drawing in more than 100 million viewers in the US, the Super Bowl LIV was the most-watched sports event of the year. Discusses how the landscape of viewing sports has changed forever with the technology boom, allowing viewers to watch live sports from almost anywhere. Nowadays, many younger viewers are more interested in streaming games online, with many watching multiple games at once. GlobalData Analytics and visualisation solutions has contributed positively when preparing management presentations and strategic papers., COVID-19 has caused significant interference to our business and the COVID-19 intelligence from GlobalData has helped us reach better decisions around strategy. All that remains is for these trends to boost viewing numbers. If you are an admin, please authenticate by logging in again. On the other hand, 16% said they watch live sports on TV at least once a month, and a further 26% stated that they tune in to sports events at least once a week, results from a Statista survey reveal. Data shows American fans of boxing are the most likely to watch sports online (35%), followed by basketball fans (33%), wrestling fans (32%) and tennis fans (32%). all employees of a single company, reportstore@globaldata.comTel +44 (0) 20 7947 2960. Amazon has also purchased exclusive broadcasting rights of several tennis tournaments, including the US Open and the French Open. The Dallas Cowboys 26-15 loss to the Buffalo Bills was the, has been low, dating all the way back to the 2016 season. liability for the information given being complete or correct. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers. This has been a growing trend throughout the league in recent years, with many hardcore football fans feeling as if they can no longer afford to attend games. Put the customer at the core of every part of your organization to deliver exceptional experiences and grow your business. No, but representative of the overall Fluent Audience. We understand that and can customize the report basis your exact research requirements pertaining to market insights, innovation insights, strategy and planning, and competitive intelligence. Discusses how the landscape of viewing sports has changed forever with the technology boom, allowing viewers to watch live sports from almost anywhere. We also use your market data in our Strategic Business Process to support our business decisions. The ideal entry-level account for individual users. Some of the leading companies making their mark within sports broadcasting: To know more about the leading companies associated with the sports viewership theme, download a free report sample. statistic alerts) please log in with your personal account. The major league soccer (MLS) has seen a 27% surge in interest since 2012, according to Nielsen Sports. List aggregation and channel comparison . . Cricket is an excellent example of a sport efficiently using technology to reach quick and correct decisions, and part of this is due to the tech having been around for several years. Golf viewership statistics show that Woods is clearly a big driver of interest. Americans' average rating of 25 U.S. industries and sectors is down from a year ago, but the rank order is similar. In the Premier League, many long-term fans have been priced out of purchasing season tickets, with many feeling football is now unaffordable. The biggest audience of the season was the. Liverpools win over Manchester City in November drew an. This website uses cookies to improve your experience. Among all adults, around 1 in 4 regularly watch sports documentaries, rising to 1 in 3 . Sky Sports' English Premier League viewership was up by 21% in 2019. Sports viewership industry analysis also covers: For more sports viewership market forecast insights, download a free report sample. Advertising spending in the U.S. 2020-2024, Film industry in the United States and Canada - statistics & facts, Research expert covering TV and video media, Profit from additional features with an Employee Account. The study suggests that by 2021, esports will have more viewers than every professional sports league except the NFL. Access to this and all other statistics on 80,000 topics from, Show sources information 1998 FIFA World Cup (3.4 billion) 6. Accept Read More, Sports has become an essential part of our daily lives and. 2018 FIFA World Cup (3.572 billion) 3. Stats on sports ratings in America suggest that this trend matches the growing popularity of soccer in the US both in terms of participation and interest. But do you know which events have the most viewers? escharts.com - Esports teams and events stats: Dota 2, LoL, CS:GO They had both the most-watched and second most-watched games of the 2019 season, averaging almost 30 million viewers per game, as confirmed by, Washington Nationals vs Houston Astros was the, CBS Sports released its official viewership for the 2019 Masters and revealed that Tiger Woods comeback victory had earned the. 73% of sports fans in the UK want to watch sports on OTT platforms. Report Code: GDSPO-TR-S016. Please do not hesitate to contact me. The nature of sports viewership has changed drastically over the years, as traditional TV viewing has begun shifting somewhat towards streaming content and online platforms. 1. Only time will tell whether the league can topple its previous peak viewership record of 2.39m. Additionally, 58% of male Gen Zers said they were sports fans, as opposed to 75% of all adult men. Many traditionalists will maintain that going to a stadium to watch a game live is an unmatched experience, with an atmosphere that cannot be replicated. Globally, 65% of adults follow sports on TV and only 39% stream sports. The number of fans who watched more than five hours of football games on the telly remained the same before and after the coronavirus pandemic11%. those that watch more than once a month, is expected to go up to 229.6 million, an 8.7% year-on-year increase, whereas the number of casual viewers is projected to reach 235.5 million by the end of 2021. The event, in total, had 55 million viewers with an average of over 8.4 million who watched all three days, providing the best sports TV ratings of 2020. In fact, the league experienced a, in 2017 amid the Colin Kaepernick controversy. Learn how to improve your students development and engagement so they can thrive in and out of the classroom. 2020 apsporteditors.org All rights reserved. Show publisher information Extended stream stats . DAZN, on the other hand, recently bought the exclusive broadcasting rights for the Brazilian Blast Premier League (engaging in Counter-Strike) as well as rights to show EPL matches in Canada, Spain and Japan. We are happy to help. Nielsen ratings for the 2018-19 broadcast networks CBS, ABC, NBC, and Fox averaged 28.5 million prime-time viewers, down 20% from 2014-15. Statista assumes no Discover a valuable tool for business owners, policymakers and investors to reliably assess companies' potential for growth. that people love to watch competitive sports. Use Ask Statista Research Service, Most popular TV channels for news consumption in Russia 2022, Number of TV households worldwide 2021-2026, by platform, Leading OTT VOD services in Russia 2021, by revenue share, Leading pay TV providers in Russia 2021, by market share. suggest that this trend matches the growing popularity of soccer in the US both in terms of participation and interest. A detailed look at the sports viewership value chain, and how different areas of the sector generates revenue and business. However, younger generations are actually less likely to want to attend a live game, with many opting to follow from home instead. The GlobalData platform is our go-to tool for intelligence services. At no point will consumers personal information will ever be disclosed. eSports viewership statistics confirm that this is one of the most popular forms of competition out there. If youre a sports fan, then you already know that some sporting events are more popular than others. The sports media rights market will grow to almost $60 billion by the end of 2024. Sports Viewership: Streaming v. Cable. Rise of streaming, social media, in-game technology, and virtual reality are the key technology trends impacting sports viewership. As esports viewership grew, so did the number of . Fluent Pulse reflects a daily online survey collected across Fluents portfolio of owned & operated websites. First, . US Sports Viewership Facts and Stats 9. Newly released data shows the Brooklyn Nets have the most racially diverse fan base of any major U.S. sports team. Based on soccer viewership statistics, an average of 1.9 million people in the UK watched Premier League matches live on Sky Sports during the 2019/20 season.